BUSINESS STORY TELLING

Skill Building

9 September 2025
09:00-17:00
Zurich
English
For women

Entertain. Inspire. Persuade.

Enhance your capacity to build relationships and learn to use the power of storytelling to connect with the hearts and minds of your audience.


This workshop applies best practices from improvisation training to specific business behaviors to help professionals authentically connect and influence. What are the ingredients of a good story, one that is memorable and engaging? How can I connect a personal story that moves and fascinates the audience with my business content? How can stories be used to communicate professionally in a business environment? Learn how to use storytelling to communicate your key message in an engaging and professional way, so that you can entertain, inspire and persuade.

Outcomes

You will

  • understand the benefit of using stories and metaphors as an effective communication tool

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  • know how to build relationships and to connect to the audience through personal storytelling

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  • be able to integrate personal stories and anecdotes into a business context

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  • recognize the wealth of stories in your own life and start building a library of stories to use

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  • benefit from the possibility to network with peers from other companies

Format

Time Frame

This is a one-day workshop from 09:00 to 17:00 with several short breaks and a lunch break. Please arrive on time and plan to stay all day.

Cost

One credit per participant. Additional credits can be bought at CHF 1,300 per attendee.

Language

The workshop is held in English.

Target Audience

Designed exclusively for female leaders, this workshop welcomes a maximum of 21 participants from various Advance member companies and is targeted at mid-level, high-potential candidates with at least eight years of experience.

Malvika Singh

Malvika Singh

Managing Director IMPACT

Malvika has over thirty years of experience as a successful leader in a multicultural environment. She works with Boards, CEOs, senior executives, and top leadership teams on organizational and leadership development.


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Matthias Anderegg

Matthias Anderegg

Associate at IMPACT

Matthias is a skilled facilitator, trainer and coach with experience delivering teambuilding, leadership development, presentation skills and communication programs to both corporate and non-profit clients globally. 


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Registration

This offer is exclusive to Advance members. Participants can be registered in our member area.

Susan Lemmke, Event Specialist

Questions?

Get in touch and learn more about our Skill Building offer. Susan Lemmke, Event Specialist, is happy to help.


Advance Skill Building for Rising Leaders

The Advance Skill Building workshops equip talented women with the core skills, capabilities, and leadership mindset that are critical to climb the corporate ladder. We also run workshops for male managers to help them become more inclusive leaders. Every workshop is also an excellent opportunity to meet peers from different Advance member companies, allowing you to broaden your business network.

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Find out more about the next opportunities to come together, get inspired, acquire new skills, exchange best practices, and power up your network! All our events are designed to foster gender equality in the Swiss workplace.


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